12 Apr, 2023

E-commerce purchases are growing rapidly these days owing to the convenience of shoppers worldwide. For this reason, if you are owning an e-commerce store, there’s a high chance of your success in 2023. But, driving traffic to your e-commerce store can be challenging in the beginning. That’s why you need to apply e-commerce SEO right away!

If you’re willing to know the multiple ways of driving traffic to your e-commerce store, here you go! In this post, we are going to tell you all about building conversion of e-commerce stores. Is organic search enough or do you need to opt for paid search as well? How to make the most of social channels to get more attention from potential customers? Scroll down to know all these answers and more!

1.Paid Search: To get the best value for your SEO strategies, you need to opt for paid search. E-commerce sites pay search engines to get sponsored listings, which you can opt for. But, checking your ROI (return on investment) is essential if you want to make the most of your investment.

2. Organic Search: Organic search refers to listings that are unpaid and appear when a user searches for related services or products with specific keywords. Hence, with relevant keywords, you need to apply the best organic SEO strategies to be visible on search engine result pages.

3. Use Affiliate Ads: Affiliate marketing is known for boosting huge traffic for e-commerce websites and you can check it out for your business too. With attractive offers like discounts or sale promotions, you can create your affiliate network. The users will be able to see those ads and visit your site.

4. Use Retargeting Ads: Sometimes, visitors leave your site without making a purchase and retargeting is the way of reaching these visitors. You can hire hire digital marketing specialist from our team to know more about retargeting ads and apply the latest strategies for getting these correct.

5. Encourage Content Writing: Apart from being a reliable seller, you need to also focus on providing knowledgeable information to your customers to keep them attracted to your site. You can do the same by uploading blogs and articles on your website. The blogs need to be related to your products or services.

6. Use Email Marketing: Email plays a vital role in building and maintaining healthy relationships with customers. Most e-commerce stores use email marketing for various activities such as promoting new products, announcing sales and providing purchase information. You can contact us to include the best e-mail marketing strategies in our e-commerce SEO service.

7. Use Social Media: Scheduled posts on social media channels can also help you boost your web traffic to a great extent. Both paid and organic social ads can work if your content is attractive and informative. So, all you need is an SEO service provider to use social media for conversion.

If you’re on the lookout for an SEO and digital marketing company that can help you boost your web traffic in the right way, no need to look any further. At Sanro Soft, we have been providing top-notch SEO services to our reputed clients from across the globe, who are highly satisfied with the result. To know about our e-commerce SEO services in detail, contact us right away!